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Marketing management/

Kotler, Philip,

Marketing management/ Philip Kotler, Kevin Lane Keller. - 15th ed., Global ed. - Boston, Mass. : Pearson, 2016. - 714, 194 p. : ill. ; 28cm

ISBN: 9781292092621 1292092629

Subjects--Topical Terms:
Marketing.
Marketing / Management.

LC Class. No.: HF 5415.13 / kot

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