000			00588 a2200193 4500
001			17916285
020			_a9780077861032 (alk. paper)
020			_a0077861035 (alk. paper)
050	0	0	_aHF 5415 _bker
082	0	0	_a658.8 _223
100	1		_aKerin, Roger A.
245	1	0	_aMarketing / _cRoger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver, William Rudelius, University of Minnesota.
250			_a12th ed.
300			_axliv, 740 p.; _c29 cm
650		0	_aMarketing.
700	1		_aHartley, Steven William.
700	1		_aRudelius, William.
942			_2lcc
999			_c373 _d373